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Call Sumo is a powerful call tracking software that provides you with the valuable insights on which of your channels are providing the best return for your marketing spent. We also offer digital sales and marketing as well as traditional advertising call tracking.
Does it seem like you hear about artificial intelligence (AI) everywhere you turn these days? That’s no surprise when you consider that hype and popularity go hand in hand. Business owners claim that AI will change the way that every employee works while consumers state it will change their lives. At the same time, many people feel worried that the…Continue
New technologies that use artificial intelligence (AI) are appearing at a rapid rate in everyday life. Siri by Apple or Alexa by Amazon, two well-known voice-recognition programs, are just one example of this. Another is the image recognition employed by both Google and Facebook. Most people in developed nations use one of these applications daily,…Continue
Marketers can’t deliver relevant advertisements and messages to consumers unless they understand their motivations and behaviors. This requires following, collecting, and analyzing the digital trail of consumers to understand their demographics and psychology.
Artificial intelligence (AI) allows marketers to analyze a consumer’s behavior…Continue